Get 6 FREE Email Sequences + Use this Quiz to GROW YOUR LIST!
YOU get an email sequence, YOU get an email sequence, YOU get an email sequence! via GIPHY I’m not Oprah giving away cars, but I do want to be as generous as her and GIVE YOU 6 FREE EMAIL SEQUENCES! (Not quite the same, but hey! I'll give away what I can!) Let’s back up…Quizzes. Quizzes are a fantastic way to grow your list on your website! I personally recommend using Interact (affiliate link) for your quiz needs. They have dozens of quizzes available in various...Read More
36 Powerful Copywriting Secrets You Can Use, Even if Think You Suck at Writing
A lot of people are intimidated by writing. But here's the thing… Good writing is not a natural gift. You have to learn to write well. David Ogilvy said, "People who think well, write well." Even if you "think" you suck at writing, you can learn to write powerful copy when you know a few rules…and a few secrets! ;) Whether you're launching a new course, a new website, or even writing your Instagram captions…if you have a few of these powerful copywriting secrets...Read More
SLIDE DECK: How (and why) you Should Automate Email for your Business
A Presentation and an Experiment A few weeks ago, I was given the opportunity to do a presentation on Email Marketing at my local Power Circle group. Power Circle is a local small business networking group here in Albuquerque, NM. Surprisingly, they had enough faith in me that they asked me to present before I officially became a member. HA! The joke was about to be on them. :) Once I got over my nerves, I actually had an absolute blast! Why Words Matter No matter...Read More
How I Became a Certified Copywriter, And You Can (and probably should) Too!
What is copywriting? Copywriting is the art and science of crafting words that sell. Regardless of what your digital specialty is…we’re all trying to sell something. You might be trying to sell: →The click →The open →The idea Without words…your prospect doesn’t know what you want them to do. What does copywriting do? →It generates awareness of you, your product and service →It helps build engagement with your brand →It can foster excitement in your...Read More
Plan & Write Your Email Sequence with these 8 Easy Steps!
In every job that must be done, there is an element of fun! Find the fun, and SNAP, the job's a game! I don't mean to get all Mary Poppins on you, but yet…I kinda do! Writing an email sequence doesn't have to be a dreaded chore. In fact, it's one of my favorite things to do for my clients. But I have learned that it's only fun when I've laid the proper groundwork and done the initial planning and mapping out for my sequence. I promise that when you've worked through these 8 steps...Read More
How to craft the perfect headline + 23 swipeable and adaptable subject lines you can steal!
How's that for a headline? It may not be very nice, but it sure does grab your attention, doesn't it? Not judging a book by its cover is a good practice when you are hanging out a Barnes & Noble, but the truth is, we all do judge in a glance. David Ogilvy, considered by many to be the father of modern advertising once said… On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out...Read More